Eminem & Snoop Dogg’s Groundbreaking “From The D 2 The LBC” at the MTV VMAs
On August 28, 2022, Eminem and Snoop Dogg took the stage at the MTV Video Music Awards (VMAs) at the Prudential Center in Newark, New Jersey, delivering a one-of-a-kind performance of their collaborative single From The D 2 The LBC. This marked their first joint VMA appearance since 1999, blending live rap with a metaverse-inspired visual trip that had fans buzzing. Nominated for Best Hip-Hop Video, the performance was a bold nod to their legacy and a peek into digital frontiers, captured in vivid HD. Let’s break it down in a way that’s easy to vibe with and dive into why this moment still slaps in 2025!
What’s From The D 2 The LBC About?
Released June 24, 2022, as the second single from Eminem’s Curtain Call 2, From The D 2 The LBC is a West Coast-East Coast love letter, repping Detroit (the D) and Long Beach (the LBC). Produced by Eminem with Luis Resto, the track’s G-funk beat and sharp bars—Em’s multisyllabic flexes, Snoop’s laid-back flow—celebrate their roots and rekindled friendship after a 2020 spat. Lyrics like “Eastside, East up, n***a, Eminem, woke the beast up” hit hard, while the video, directed by James Larese, mixes live shots with Bored Ape Yacht Club (BAYC) NFT avatars. It peaked at No. 72 on the Billboard Hot 100 and earned a 2023 Detroit Music Awards nod. At the VMAs, it was about legacy and innovation, bridging their Marshall Mathers LP days (Bitch Please II, 2000) to now.
Why This Performance Was Wild
The VMA stage was next-level. It started with Eminem and Snoop chilling on a couch, Snoop puffing a comically oversized joint prop—Em, sober since 2008, quipped, “That s***’s gonna make me relapse.” The bit was pure theater, setting up a “contact high” that launched them into the Otherside metaverse, a virtual world by Yuga Labs (BAYC creators). Suddenly, their Bored Ape NFT avatars—Em’s a blonde ape, Snoop’s a fur-coated Dogg—took over, rapping atop a digital MTV logo and cruising animated versions of Detroit’s 313 and Jersey’s Prudential Center. Halfway through, they snapped back to reality, with Snoop in shades and a pink fur coat, Em in a black cap and leather jacket, trading verses live. The mix of real and virtual, per Billboard, was a “first-of-its-kind” VMA stunt, though some X posts groaned at the NFT hype, calling it “dystopian.” Still, the crowd roared, and Cheech & Chong’s cameo to intro the Chili Peppers added a stoner nod.
The 2022 VMAs Context
The 2022 VMAs were a star-packed bash—Nicki Minaj nabbed the Video Vanguard Award, Taylor Swift won Video of the Year, and Bad Bunny beamed in from Yankee Stadium. Eminem, with 60 VMA noms (second only to Madonna), and Snoop, a three-time winner, brought OG cred. Their performance was a reunion flex, coming off the Super Bowl LVI Halftime Show with Dr. Dre and Kendrick Lamar, plus a June 2022 ApeFest gig for NFT fans. MTV hyped it as a metaverse spectacle, partnering with Yuga Labs to animate their BAYC apes, but Pitchfork noted mixed vibes—crypto bros loved it, purists wanted more bars. The song’s Best Hip-Hop nom didn’t win (Lil Nas X took it), but the stagecraft stole headlines. Rolling Stone called it “heavily censored” yet “electric,” with Snoop’s cool and Em’s fire in full effect.
Where to Watch It
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