“It’s the best song on the album.” That’s what people are saying—and now we know why. Eminem has been officially credited as a lyricist on Justin Bieber’s track Yukon from the SWAG album, and fans are losing their minds. The unexpected combo of Bieber’s smooth style and Eminem’s razor-sharp pen has set off a firestorm of rumors. Could this be more than just one song? Whispers are flying fast that a brand-new collaboration is already in the works. Two of music’s biggest names—one known for heartthrobs, the other for hard bars—might be teaming up again. If Yukon was just the beginning, the music world better brace itself. Something massive could be coming—and fans are already counting down.
Eminem receives lyricist credit on Justin Bieber’s Yukon, sparking fan speculation
Justin Bieber’s surprise album SWAG, released on July 11, 2025, has stirred excitement and confusion online—especially over a notable credit on one of its most talked-about tracks. According to Genius.com, the third song on the album, “YUKON,” lists Eminem, 2 Chainz, Dijon, and Bieber himself as composer-lyricists.
Fans quickly took to X (formerly Twitter) to react. Some were thrilled by Eminem’s apparent involvement, with one user declaring “YUKON” the “second best song on the album,” and others calling it “fire” and “one of my favs.” However, many questioned the extent of Eminem’s contribution. Several users speculated that Bieber had sampled a lyric from Eminem’s 2011 track “Untitled,” particularly the line, “Get a move on, like U-Haul,” which may have led to Eminem being legally credited.
While some hoped the credit hinted at a deeper collaboration, others dismissed it as a routine legal listing. “That means literally nothing,” one user wrote. “He is legally obligated to list Eminem. It’s still unclear which song was sampled.” Theories continued circulating, but most agreed the credit likely stems from sample clearance rather than a new partnership.
Though Bieber and Eminem haven’t collaborated before, they’ve acknowledged each other publicly. In 2013, The Sun reported that Eminem reached out to Bieber during a rough patch, encouraging therapy. Later, in 2018, Eminem name-dropped Bieber in a freestyle, prompting Bieber to criticize the rapper’s views on younger artists.
SWAG is Bieber’s first full-length release since Justice (2021), and its rollout included billboard campaigns across Reykjavík, New York, and Los Angeles. Promotional visuals featured Bieber, his wife Hailey, and their son Jack Blues. Whether Eminem’s credit was intentional or incidental, it has certainly drawn fresh attention to Bieber’s evolving musical direction.
